Attribute Index

Attribute Index: Over fifty years of scientific research has revealed that there are three distinct styles of decision-making:

  • The personal
  • The practical
  • The analytical

Each of us can make decisions in these three ways, but we tend to develop a preference for one more than the other two. This preference becomes a subconscious force, affecting the decisions we make on a daily basis and shaping how we perceive the world around us and ourselves.


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